(<head> </head>) html
.
, .
() XHTML-
( ) .
SEO (Search Engine
Optimization). T (description)
(keywords).
-
.
,
.
2 :
a. HTTP-EQUIV CONTENT. :
<meta http-equiv="" content="" />
.
. NAME CONTENT. :
<meta name="" content="" />
.
1. <meta http-equiv="content-type" content="text/html; charset=windows-1251" />
, . charset
html . windows-1251 html
.
.
ISO (International Organization for Standardization) charset :
iso-8859-1
: , , ,
, , , , , ,
, , , , + ,
iso-8859-2 : , , , , , ,
iso-8859-3 +
iso-8859-4 - , , +
iso-8859-5 - , , , , ,
iso-8859-6
iso-8859-7
iso-8859-8
iso-8859-9
iso-8859-10 - ,
iso-8859-11
iso-8859-12
iso-8859-13 , iso-8859-4
iso-8859-14 ( iso-8859-12)
iso-8859-15 iso-8859-1,
iso-8859-16 iso-8859-2,
: <meta http-equiv="content-type" content="text/html; charset=iso-8859-1" />
!:
html e -
iso-8859-5, Microsoft Windows: windows-1251
: <meta http-equiv="content-type" content="text/html; charset=windows-1251" />
:
windows-1250
- , , , ,
, , + (
iso-8859-2)
windows-1251 - , , , , , ( iso-8859-5)
windows-1252 ( iso-8859-1)
windows-1253 ( iso-8859-7)
windows-1254 ( iso-8859-9)
windows-1255 ( iso-8859-8)
windows-1256 ( iso-8859-6)
windows-1257 ( iso-8859-4)
windows-1258
html charset - KOI8-R.
: <meta http-equiv="content-type" content="text/html; charset=KOI8-R" />
2. <meta name="description" content=" ." />
html .
150 .
3. <meta name="keywords" content=", , , , " />
. ,
-.
(space)
.
500 .
3 ,
.
4. <meta name="classification" content="business" />
- .
, -.
content :
art -
internet -
education -
entertainment -
government -
news -
sport -
science - .
5. <meta name="robots" content="index, follow" />
,
.
. , content :
content="all" - ;
content="none"
- -
;
content="index, follow" - ( content="all");
content="index, nofollow" - ;
content="noindex, follow" - ;
content="noindex, nofollow" - ( content="none");
googlebot -
name (name="googlebot"), content
robots (all, none, index, follow, noindex, nofollow),
2 :
content="nosnippet"
() ,
, .
content="noarchive" .
: <meta name="googlebot" content="noarchive" />